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Nicola Adams launches Gear 4 Girls campaign
Page last updated at 12:19PM UTC, Friday, 15 March 2013
Nicola Adams is spearheading a campaign to raise money to supply sports equipment and clothing to young women and girls, as part of her work as President for Us Girls.
My Gear 4 Girls campaign is about providing young women and girls in areas of need with equipment and clothing, so they can access sport, enjoy it and get active
Us Girls is a programme focused on increasing and sustaining women's sport participation in the most disadvantaged communities of England.
The programme's new initiative, Gear 4 Girls, aims to help women and girls who want to get active but don’t have the appropriate gear.
Nicola, who instigated the idea, has already donated £6,450 to Gear 4 Girls, as well as giving taster sessions in boxing, among other sports.
Nicola said, “My Gear 4 Girls campaign is about providing young women and girls in areas of need with equipment and clothing, so they can access sport, enjoy it and get active.”
Karen Keohane National Programme Manager for Us Girls said, “There are hundreds of young women and girls in our local communities who would like to participate in sport but either don’t have anything to wear or can’t afford to buy a netball or football to use in the local park, or a tennis racket and ball so they can make use of the local tennis courts. These are all types of barriers which we are trying to remove in order to get girls active and having fun.”
Us Girls is the public face of the Active Women Consortium, which is funded by Sport England and delivered by StreetGames. The project focuses on over 50 specific areas of high disadvantage spread throughout England, with 64 organisations working together to achieve a 30,000 increase in sports participation.